Starcove mission: Design and sell ocean inspired apparel, accessories and home goods with the goal to inspire, educate and fund initiatives to responsibly enjoy and save our oceans
My name is Filip and I started Starcove because I love the ocean, the sea, beach, sailing and great design. My grandmother of now 92 years old has been a creative force in our family and has designed all the clothes for her two daughters (including my mom). She paints, makes patterns, hand make clothes and makes art and decorations. I have seen her make so many designs over the years. I guess, I got her affinity with color, design and aesthetic. The biggest compliment for me is if I put an outfit on and my grandma would say she liked it.
Style inspired by beach and oceans
The design vision for Starcove both as an online shop and as a brand is inspired by the natural beauty of our seas, marine life, beaches and oceans. We focus a lot on nautical colors, color blocks and palettes. The color choices are therefore blues, coral tonalities such as pinks or oranges and we love beautiful and fun color combinations. We also want to inspire to make more people aware about the trouble our oceans or its marine life are in. A lot of the designs have an inspirational message or a message about taking action to protect our environment. We appreciate typography and stylized fonts to convey our messages.
I want to educate and mobilize people and support good cause organisations. We donate 10% of the proceeds of each sale to Oceana. They are a well-renowned organization dedicated to preserving and protecting our oceans.
I hope you like the approach and want to participate to the movement to save our oceans.